Certified E-Business Manager | Internet Marketing Module

E-Business Management Course - COB Certified E-Business Manager

Day 3 - Online Marketing and Branding

Learn how to market your your organisation, products and services effectively to your target audience, in an engaging way.

Marketing Planning

Marketing and your customers
Principles of Marketing
The art of effective messaging

Digital Advertising

Search Engine Marketing
Pay-Per Click Workshop
Viral and Affiliate Marketing
Banner and Video Advertising

Email Marketing

Leveraging Business Email
Email Marketing Statistics
Email v Direct Marketing
Email Marketing Best-Practice Guide
Email Marketing Workshop

Introduction to Social Media

What is Social Media?
Why is it important for marketing?
What are the dangers of social media?
What are the right tools for you?
How do we use them?
Social Media Workshop

Training Program Navigation

Day 1 - E-Business Planning
Day 2 - E-Commerce
Day 4 - Content Strategy and Management
Day 5 - COB Certification - Review, Exercises and Exam

Seeking a focused digital marketing course? Certified Digital Marketing Manager Program

CERTIFICATION

Become COB Certified Certificate in Online Business

CLIENT TESTIMONIALS

"The marketing, branding and PR part of the course was brilliant!" - Helle Noorgard, Revenue Manager, Landmark Hotel London

Tadawul - Saudi Stock Exchange

"The online marketing and branding training was very interesting and enticed me to discover the 'COB Certified Digital Marketing Manager Program." - Deemah AlYahya - E-Business Development Analyst - Saudi Stock Exchange

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